“Energy Storage China 2014” concluded with resounding success-Global Energy Storage Grows Steadily, Opportunities of China Market Emerges

On June 24, 2014, “Energy Storage China 2014” — the third annual international conference and expo on energy storage in China organized by the China Energy Storage Alliance (CNESA) and Messe Düsseldorf (Shanghai) Co., Ltd. (MDS) and supervised by China National Energy Administration — successfully rang down the curtain in Beijing at China National Convention Center.  Energy Storage China 2014 obtained a good reputation and much more visitors attended the conference.

The two-day conference and expo focused on the core theme of “development opportunities of energy storage of new urbanization”, and comprehensively discuss about 'solar-plus-storage' models together with other hot topics such as the latest energy storage policies and market trends both at home and abroad, energy storage applications in smart cities, buildings and traffic systems, decentralized solar and energy storage systems, 'solar-plus-storage' solutions, development of decentralized 'solar-plus-storage' driven by multiple investment and financing models, advanced energy storage technology demands and solutions, renewable energy storage technologies, and renewable energy batteries. 50 speakers, over 20 exhibitors and sponsors, and 518 visitors from 10 countries participated in the event, and more than 50 journalists attended the conference and publish live reports.

Over 50 media of industry like Energy Storage Science and Technology, China Energy News, Power News, Chine Electric Power News, Machinery & Electronics Business News, www.bjx.com.cn, www.inengyuan.com, www.chinaero.com.cn, Energy of China and Energy Weekly etc. as well as mass media like  as well as  mass media including Xinhua News Agency, www.china.com.cn, China Securities Journal and Bloomberg New Energy Finance etc. were present on site to cover the conference. The brand value of Energy Storage China was created through multiple campaign channels like magazine, newspapers, network and video.

Ms. Zhang Jing, managing director of the China Energy Storage Alliance, stated the purpose of the conference, “Theme of the conference will focus on three sectors: promoting the energy storage policies, pushing on the basic R&D technology, seeking more opportunities for the energy storage applications. Through the conference, we invited global energy storage corporations and related industries players to join the discussion together, creating a better platform of cooperation and exchange for everyone and promoting the industrial development. “

Mr. Heiko Stutzinger, Head of Renewable Energy Fairs of Messe Düsseldorf GmbH and Board Member of the German Energy Storage Association (BVES), was quite satisfied with the result of the conference, “I think China has done a significant progress in the last two years and it needs to catch up with the developments because there are very aggressive renewable targets. If you have a lot of renewable fluctuating into grid, you actually need storage in order to balance. On the recent stage in China, I have seen here a huge interest from regulation side, grid side and utility side, which is a good sign. I would encourage everybody to attend our Energy Storage China Conference, get the foot on the ground, make your contacts, be here to raise your flag, show your branding to grasp the business opportunities.”

At the opening plenary, Ms. Tina Zhang, Secretary-General of CNESA released annual white paper with industry statistics of energy storage: According to the energy storage project database established by the CNESA, in spite of setbacks in 2013, e.g. bankruptcy of leading players like A123 and Xtreme Power, and shutdown of some energy storage demonstration projects, the global energy storage industry is, generally speaking, growing up steadily.

TOP industry representatives gathered together to share cutting-edge energy storage technology and market development

Fully supported by Chinese and international organizations, Energy Storage China 2014 has invited not only leading Chinese experts, but also influential international experts including Dr. Imre Gyuk (Energy Storage Systems Research Program Manager, US Department of Energy), Dr. Rahul Walawalkar (Founder & Executive Director, India Energy Storage Alliance), Ms Janice Lin (Co-Founder and Executive Director, California Energy Storage Alliance) and Mr. Tobias Rothacher (Senior Manager, Energy, Environment &Resources, Germany Trade & Invest GmbH) to share the major policies and influences of the energy storage industry in the U.S., India and Europe, the operations of micro-grid system in California, and the “solor-plus-storage” opportunities based on popularization of PV generation action plan in the U.S and Germany.

Dr. Imre Gyuk directs several energy storage research programs and funds in the US Department of Energy, supports and manages research work related to advanced energy storage cells, FESS, super capacitors, and compressed air technologies. Presently, there is US$1.85 million incentive funds under his supervision to be applied for grid-level energy storage demonstration projects which may enlarge energy storage capacity by 10 times.

As Executive Director of California Energy Storage Alliance and Chairwoman of the Global Energy Storage Alliance Executive Committee, Ms Janice Lin is an active member of different regulatory bodies in California and appointed key participant in drafting US first grid-level “Energy Storage Regulations”. She has more than 20 years professional experience in US renewable energy project administration, product development and corporate strategic planning, and is dedicated to energy storage applications in the grid-level market and in the power system as well as their value orientation, and also devoted to helping all kinds of multinational companies to evaluate the market value of participating in clean energy.

During the conference, Mr. Wang Zhongying (Director, Center for Renewable Energy Development, Energy Research Institute, China National Development and Reform Commission), Mr. Wang Sicheng (Senior Researcher, Energy Research Institute, NDRC) and Dr. Liang Hao (Associate Professor, CSTC of Ministry of Housing and Urban-Rural Development) will discuss with other participants about the policy driven market boost for energy storage and decentralized PV in China, the impact by incentive policy of distributed PV and the opportunity of energy storage, the BIPV policies and prospects, and key trends of the Ministry of Science and Technology supported energy storage technologies.

China’s most promising energy storage industry event fully supported by Chinese and international organizations

Energy Storage China 2014 is strongly supported by both domestic and international organizations including the National Energy Administration, German Energy Storage Association, California Energy Storage Alliance, India Energy Storage Alliance, Germany Trade & Invest GmbH, German Chambers of Commerce, the Independent Power Producers Forum, China Electricity Council, China Renewable Energy Society, China Electrical Equipment Industry Association, China Energy Research Society New Energy Special Committee, the Institute of Engineering Thermophysics under the Chinese Academy of Sciences, and the State-Local Joint Research Center for Solar Photovoltaic Materials and Equipment, etc!

“Energy Storage China” is a member of the global energy storage conference and expo series, supported by Global Energy Storage Alliance (GESA) and staged by Messe Düsseldorf GmbH and its regional partners dedicated to the promotion of energy storage technologies, which includes the second Energy Storage North America to be held in San Jose California from 30 September - 2 October 2014, the first Energy Storage Summit Japan to be held in Tokyo on 6 November 2014, the second Energy Storage India to be held in New Delhi from 3-5 December 2014, and the fourth Energy Storage Europe to be held in Düsseldorf Germany from 9-11 March 2015.

The conference program includes global market update, parallel sessions, energy storage technologies workshops, project visits. Global Energy Storage Alliance Meeting and CNESA Member Meeting will concurrently be held during Energy Storage China 2014, and the Energy Storage Industry Research Whitepaper 2014 was released during the conference. As a guideline for the development of the Chinese energy storage industry technologies and policies, the Energy Storage Industry Research Whitepaper 2014, based on the previous three editions, provides an in-depth analysis on industry trends, standards formulation and profitable applications as well as critical insight on the development modes of energy storage in different regional ecological systems across China. Based on the status quo of the Chinese market and global industry trends, this event aims to help Chinese energy storage companies to expand domestic market and learn about renewable energy and energy storage policies and opportunities in major foreign countries.

Speaker statements on Energy Storage China 2014

China Electrical Power Research Institute, Mr. Hu Xuehao, Chief Expert

“Quite a lot of high-level and authoritative persons were invited to participate in Energy Storage China 2014. Especially the overseas speakers are the real powerful experts, who bring the latest information to China. Most of the attendees make friends and get business contact with the speakers, exhibitors and other attendees.  This is very important.”

China Electric Power Research Institute (CEPRI), Mr. Lai Xiaokang, Director of Electrical Engineering and New Material Department

“Recent development of energy storage is still mainly focusing on the scientific research. Due to the technical difficulty and the mechanism are facing a new environment, it needs innovative thinking and patience. Energy Storage China, need all the industry players’ attention.”

California Energy Storage Alliance, Ms. Janice Lin, Co-Founder and Executive Director

“This is my second time to attend Energy Storage China. I’ve been here two years ago. The conference was great. I’ve already seen a lot of great progress. There are many international attendances here at this conference and I am very exciting. “

US Department of Energy, Dr. Imre Gruk, Energy Storage Systems Research Program Manager

“Regarding the cooperation between China and United States, one stage we should promote probably information exchange. The next thing that is important is IP protection. We are advanced enough in energy storage in this field and technology is advanced enough in China, so we have to begin to not to worry about IP protection. The next thing is that we need to explore the market and be aware of demonstration projects in the two countries. “

Samsung SDI, Mr. Andrew Kwon, Senior Director of Marketing & Business Development for Energy Storage

“Since 2009, I have been engaged with Messe Düsseldorf GmbH and participated Energy Storage North America forum and Energy Storage Japan forum. I am expecting 5 years. Now there is such a conference with exhibition which takes place in all individual countries such as Germany, North America, Japan, India and China.  Now I think it is time to take off.”

India Energy Storage Alliance, Dr. Rahul Walawalkar, Founder & Executive Director

“In the short-term, the existing investment which will happen in China and cost reduction will be happening, I think it will enable India or maybe adopt energy storage to grow much faster away. Then India is waiting to set up own manufacture and bring down the cost in India. It will  be a win-win situation for both China and India.”

Primus Power, Mr. Tom Stepien, CEO

“This is my first attendance to Energy Storage China. I attended many of Energy Storage Conference in Washington, D.C. and other places in North America. What was great to see here is there are participants we don’t have seen in our conferences. Some of the agent suppliers of battery systems, and of course some are the will users, the focuses are going to be integrating systems putting the amount of the grid or the actual product to put it themselves. We don’t have that type of exposure at home United States. That is part of why we come here. The other side is also very successful. “

Germany Trade & Invest GmbH, Mr. Tobias Rothoacher, Senior Manager of Energy, Environment & Resources

“Now we are quite target with Chinese companies. A lot of Chinese company are looking into Germany. Energy Storage China 2014 is really impressive. I think the leaders of industry are here as I exchanges lots of business card and most of them are C-level CEO CTO CFO. I met a lot of people and I will stay here a little bit longer and use the next two days to meet some of the people I met here. The conference is with high-profile people, excellent content and excellent organization. Energy Storage China is quite good. “

Eos Energy Storage, Mr. Steve Hellman, President

“Energy Storage China 2014 offer a great opportunity to meet so many people involved in this emergy industry in China. It’s clear that energy storage is of very high priority for government and for business involved in this sector. So this is a tremendously active and challenging plain field or opportunities for companies like us to begin working in China.  I’m really appreciated the opportunity to being Beijing to meet all the attendee s and speakers and discuss precisely about the questions how do we working with the Chinese market. “

ABB Ltd., Mr. Jochen Kreusel, Group Senior Vice President of Smart Grids Sector Initiative,

“I was impressed by the topics to be discussed and also by the good international attendants.” 

State Grid Energy Research Institute, Ms. Jiang Liping, President

“Energy Storage is a promising industry.  The key factor for its development is policy and regulation. Energy Storage China 2014 provide a good platform for all the person involved in this industry to explore its future development. “

Tianjin University, Ms. Zhu Li, Professor & Doctoral Supervisor of School of Architecture

“Energy Storage China 2014 is an international conference. The sign I have get is that energy storage industry will definitely grow fast with high demand. There are opportunities as well as challenges. The conference is very successful with huge information.  I have learned a lot from this conference.”

Institute of Engineering Thermophysics, Chinese Academy of Sciences, Dr. Chen Haisheng, Director of Energy Storage Research Center

“I think Energy Storage China 2014 is the best conference of energy storage in China, It provide a perfect communication platform for technology, market and regulations. The collison of thought and the ways of thinking could promote the development of energy storage industry.”

The next Energy Storage China is schedule to be held in Beijing in June 2015. For further information about Energy Storage China, please visit www.ESCexpo.cn.

Press contact:

Flora Zhu

Messe Düsseldorf (Shanghai) Co., Ltd

Tel: (86 21) 6169 8331

Fax: (86 21) 6169 8301

E-mail: flora.zhu@mds.cn